Sponsorship
13 Mar 2009Sponsorship geared to driving sales can be an extremely potent promotional tool. This objective allows sponsors to showcase their product and increase footfall, Baby Idol gives sponsors the opportunity to have 1,500 extra visitors to their business.
Baby Idol sees 1,500 babies in the region photographed and appear in a 40 page supplement in paper. Attracting 90,000 votes from readers.
A sponsor, could be the venue of the photoshoot, that’s 1,500 babies, parents and grandparents visiting for the photoshoot.
The sponsor receives branding throughout the in-paper promotion and supplement.
The front cover branding:

In-paper promotion:

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